Medior Service Designer

Creating meaningful experiences

As Service Designer at Newcraft you create innovative omni-channel experiences for leading brands.


Our Medior Service Designer helps our clients to stay relevant in a fast-paced and changing world by designing propositions and end-to-end experiences for their consumers, partners and employees.

Clearly defining the value exchange between companies and their customers across multiple touchpoints, moments and channels is key. From day one, you’ll take the lead in applying a human-centered approach and always exploring the root-cause by asking ‘why’ in multiple projects.


You are able to explain abstract complexity in a simple way and are comfortable with jumping from research to concepting and facilitating workshops.

Team Experience Design

We at Newcraft have long-term partnerships with our clients and deliver both digital strategies, product delivery and implementation. The Experience Design team uniquely combines tangible design and concepting with creativity, design thinking in a team of Service Designers, UX Designers and Visual Designers. Service Design guarantees empathy and insight into the drivers, behavior and emotions of users and internal stakeholders for our projects.


With our team’s super powers we contribute to our clients’ digital performance on multiple challenges, some examples:

  • New products and propositions – Developing and implementing a 24/7 and omni-channel pharmacy proposition and experience design for a large drugstore chain to help them in becoming the number one wellbeing partner for their customers.
  • Digital Branding – Experience analysis, market analysis, strategic advice & brand strategy development for European supplier of industrial parts.
  • Customer journey optimization – Optimize customer journey and corresponding service blueprint for online ordering, measuring, and installing window coverings for a major retailer.
  • Master design thinking and customer-centric skills – Building and executing a design thinking curriculum for both managers and employees in a large mobility solutions firm.

Working at Newcraft means engaging in challenging projects within a dynamic and entrepreneurial organization. Within the team we challenge each other to be the best at design and get inspired by the latest trends and coolest brands. As Service Designer you will work together on client projects with multiple colleagues from other teams from Business Strategists and Web analysts to Product owners and E–commerce managers. At Newcraft you will have the autonomy to make decisions while embracing responsibility, supported by a team of highly skilled specialists. We prioritize maintaining a healthy work-life balance, and we take immense pride in the work we do and the clients we serve.


You have a strong passion for design, problem solving and human behavior. A lover of wicked problems and strong manager of complex projects. You bring experience with or at least great passion in innovation.


  • You have expertise in various design thinking methodologies and user-centered design principles.
  • You have proven experience and unbridled interest in customer interaction and digital experience and its trends, concepts and technologies.
  • You have solid understanding of user experience (UX) and user interface (UI) design principles.
  • You have experience in building B2C and B2B products and propositions.
  • You have an understanding of today’s business models and eco-systems.


  • You are able to explore and validate concepts with research and experimentation, in which you have proven experience of both qualitative & quantitative research methods (f.e. in-depth interviews, focus groups, participatory observations, ux/concept testing, surveys).
  • You master evidence based customer journey mapping, can analyze the end-to-end service experience and visualize the journey for client presentations.
  • You are familiar with service blueprints and can map a SBP with input from various stakeholders.
  • You are familiar with designing a workshop/engagement session & you feel confident in facilitating individual people and a diverse group in these workshops & engagement sessions.
  • Fluent Dutch and English both written and spoken.


  • You have 3-5 years of experience in Service Design / Design Thinking.
  • A bachelor’s or master’s degree, preferably in Industrial Design, Digital Media, or Marketing.
  • Plus if you are familiar with tooling: Customer Journey mapping eg TheyDo / Figma.
  • Plus if you are familiar working in/for a large corporate or corporate start-up.

What’s in it for you

Sounds like you?

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