Yesterday Amazon opened up its shop in the Netherlands. Newcraft takes care of the full implementation and marketing on this marketplace for outdoors brand Travelin’. Most important goals are increasing visibility and sales. Newcraft has helped this brand before with selling on bol.com and Amazon Germany.
To implement Travelin’ on Amazon.nl, Newcraft conducted extensive research to establish which products need to be published with matching titles. These insights are used for optimization so Travelin’ products can be found perfectly right away.
The following period of time Newcraft and Travelin’ will focus on further optimizing prices and content by analyzing customer behavior. Furthermore we’ll make all necessary preparations to enable Travelin’ to start advertising as soon as this is available on Amazon NL. Together we aim at achieving maximum results from the fast growing amount of visitors on Amazon.
Henk Blaauwgeers, CEO Travelin’:
“Amazon’s release in the Netherlands provides us as a brand with a huge new potential to reach a larger audience. This requires specific and specialist know-how, which we find at Newcraft.”