About

Newcraft is now VML

About us

After months of preparation behind the scenes, we can finally share it with the world: Newcraft is now VML! Rest assured, we’ll continue delivering the services you know and love, just under the name VML and with an expanded range of offerings.

 

VML is a global powerhouse. Through previous mergers with Emark, J Walter Thompson, and Wunderman Thompson, we’ve expanded our expertise across brand experience, customer experience, commerce, and enterprise solutions. VML has an international network with offices in cities including Amsterdam, New York, and London.

 

Curious about how we can help? Check out the VML website or email us hello.nl@vml.com.

 

Don’t want to miss what we’re up to? Follow us on Instagram and LinkedIn.

Want to know more about what we do? Check out our Expertise page!

Newcraft interior

Our DNA

We’re driven by curiosity, never afraid to try new things. We’re constantly exploring, challenging, and always sharing our discoveries.

 

We have a sharp eye for new opportunities, think on our feet and tackle problems at high pace by combining the brightest minds with smart insights.

 

We’re determined; giving up is never an option. When things get complicated, that’s when they become interesting!

Founded in

2007

Experts

177

Average age

33,4

Women/men %

50/50

Nationalities

12

Location

Amsterdam

Founded in

2007

Experts

177

Average age

33,4

Women/men %

50/50

Nationalities

12

Location

Amsterdam

Newcraft technology

 

We don’t just deliver services and expertise. In 2022 we launched our in-house developed self-service retail media platform Streaem. Check it out:

STREAEM

Retail media is crucial for retailers and brands. In order to connect these two, we’ve developed streaem: the retail media platform that enables brands to run full funnel campaigns on retailers’ channels.

 

Visit streaem.com

 

STREAEM

Retail media is crucial for retailers and brands. In order to connect these two, we’ve developed streaem: the retail media platform that enables brands to run full funnel campaigns on retailers’ channels.

 

Visit streaem.com

 

It’s amazing what you can accomplish if you don’t care who gets the credit.

CSR at Newcraft

 

Newcraft is official partner of JINC, a non-profit organization that strives for a society where your future isn’t defined by your background. JINC helps young people from disadvantaged areas between 8 and 16 years old with a good start in the labour market. Newcraft supports JINC with projects as well as financially, our colleagues get time to make a difference in kids’ lives by being a trainer or coach.

CSR at Newcraft

 

Newcraft is official partner of JINC, a non-profit organization that strives for a society where your future isn’t defined by your background. JINC helps young people from disadvantaged areas between 8 and 16 years old with a good start in the labour market. Newcraft supports JINC with projects as well as financially, our colleagues get time to make a difference in kids’ lives by being a trainer or coach.

Newcrafters are natural impact-makers, especially in the realm of digital growth, but also beyond. Many employees find it important to contribute their share. That’s why, at Newcraft, they get the opportunity to engage in social and sustainable initiatives, including:

 

>Collecting and packing food for the food bank

>Taking walks with the elderly through NL Cares

>Cleaning the canals through Canal Sup 

>Making the city cleaner through NL Cares

 

Moreover, there are many more projects available, giving everyone the chance to contribute in their own way. This is what energizes Newcrafters and gives them a sense of fulfillment from what they do.

Join the team.

Think you’ve got what it takes to be a digital accelerator? Have a look at our awesome jobs and maybe we’ll see you at our office soon!

We’re hiring